| At Backcare & Seating, we don't just
give our new franchisees a manual and our best wishes. Our comprehensive
training represents the level of commitment we make to our valued franchise
owners and provides you with the bases to become an leader in our field so you
can provide our customers with an informed and knowledgeable assessment for
their needs. |
| New franchisees spend three weeks training
at the headquarters of Backcare & Seating in Melbourne, Victoria. We
schedule four sessions of per year. Ideally, new franchisees attend two to four
months before their targeted store opening. Prior to opening your store, our
team will support your pre opening plan then assist you in store during the key
opening week. |
| The first two weeks of
education concentrates on in-depth product knowledge, spinal anatomy, client
relations and sales. Field trips to vendor facilities and various local stores
enhance our curriculum with hands-on training and interactions. |
| The final phase of education
focuses on the keys to running a successful operation. The senior staff of
Backcare & Seating franchising lead sessions on the following vital
topics: |
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Business planning
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Financial management |
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Human resources |
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Using the Intranet |
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Marketing, advertising, and public
relations |
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Merchandising & initial inventory
requirements |
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New product development | |